Vice President, Fractional Jet Program & Strategy

A well-capitalised aviation venture is building a next-generation fractional aircraft ownership programme in partnership with an established operator. The VP, Fractional Jet Program and Strategy will lead the end-to-end development of this offering, from programme architecture and competitive positioning through to revenue delivery. The role sits at the intersection of strategy and execution, with direct access to executive leadership.

This is a foundational role suited to someone with deep knowledge of business aviation, fractional ownership models, or charter economics, who is comfortable building a business from the ground up. The position covers programme design, commercial and financial leadership, fleet strategy, partnership management, and sales and marketing oversight.

• Design and evolve the fractional ownership programme, including pricing models, share structures, contract terms, and lifecycle planning
• Own programme economics, margin performance, and long-term profitability, maintaining detailed financial models and business cases
• Serve as the primary strategic interface with the operating partner, driving alignment on fleet planning, capacity, and commercial strategy
• Define fleet mix and sourcing strategy to support programme growth and evaluate aircraft acquisition opportunities
• Lead sales and marketing functions, setting revenue targets, pipeline discipline, and forecasting rigour
• Drive go-to-market strategy and ensure alignment across programme design and commercial execution

• 10 or more years in business aviation, with experience across fractional ownership, charter, or related models
• Proven track record in programme development, commercial strategy, or P&L ownership within capital-intensive environments
• Experience managing strategic partnerships or joint ventures at a senior level
• Strong financial modelling capability with the ability to translate analysis into executable business cases
• Experience leading or working closely with sales and marketing teams to drive revenue outcomes
• Strategic thinker with strong commercial acumen and the ability to balance high-level strategy with hands-on execution

Confidential is a well-capitalised aviation venture entering the private aviation market with a new fractional aircraft ownership programme. At startup stage, the company is building an innovative aviation services offering in partnership with an established operator.