Fractional Marketing Director

This is a day-rate, fractional engagement running approximately six months at two days per week. The focus is on establishing brand narrative and market positioning for a PE-backed business operating in a long-cycle, trust-driven market.

The incoming Marketing Director will own brand voice, content development, and lifecycle marketing from the ground up, while directing agency partners and working closely with the sales team to sharpen the end-to-end business development process. The ideal candidate brings experience as a founding or early-stage marketer in sectors such as mergers and acquisitions, financial services, or professional services.

• Define the firm's overall voice, positioning, and market narrative
• Build a library of case studies and proof points to support prospect pipelines
• Develop tailored engagement strategies for high-value, long-cycle prospects
• Direct agency partners to ensure cohesive and aligned execution
• Partner with sales to optimise the end-to-end business development process

• Proven track record setting marketing strategy as a first or founding marketer in early-stage or growth environments
• Deep experience in long sales cycle sectors such as M&A, financial services, or professional services
• Ability to operate both strategically and independently to deliver results
• Comfortable owning brand, content, and lifecycle marketing simultaneously

tml Partners is a specialist recruitment firm placing marketing and commercial talent across growth and PE-backed businesses. The firm works across professional services and advisory sectors, connecting organisations with senior interim and fractional leaders.