Fractional VP Sales

LinenTech is seeking a fractional VP Sales to own its revenue function across the full B2B sales cycle. The role centres on winning new business with commercial laundry operators, refining pricing and packaging strategies, and aligning sales execution with product and marketing teams on go-to-market initiatives.

The successful candidate will build and manage a CRM-driven pipeline, develop forecasts, optimise sales processes and tooling, and provide leadership across remote sales team members or contractors. This is a part-time executive engagement suited to someone who can integrate quickly into an existing leadership structure and drive measurable revenue growth from day one.

• Develop and execute LinenTech's sales strategy, setting targets and monitoring performance against goals.
• Lead the full sales cycle including prospecting, pipeline development, negotiation, and closing.
• Build and manage the sales pipeline using CRM systems, analytics, and performance dashboards.
• Coach and support sales team members or contractors across dispersed remote environments.
• Identify new market opportunities and potential customer segments within commercial laundry and related industries.
• Partner with Product and Marketing on go-to-market initiatives and align sales execution with broader company objectives.

• Proven track record in B2B sales leadership including new-account acquisition and revenue growth.
• Experience in sales operations covering forecasting, pipeline management, and scalable process design.
• Background in B2B SaaS or technology solutions, ideally within operations-heavy or commercial services industries.
• Strong proficiency with CRM systems, analytics tools, and performance dashboards for data-driven decision making.
• Demonstrated ability to lead and coach remote or distributed sales teams.
• Experience in fractional, part-time executive, or consulting engagements is advantageous.

FractionalFinders connects businesses with experienced fractional executives. This listing is placed on behalf of LinenTech, a SaaS platform that streamlines commercial laundry operations through desktop and mobile applications, covering order management, production, logistics, and billing.