Interim Head of Marketing, Ecommerce

This 3-month interim contract covers the full marketing function for a fast-moving CPG client based in Toronto. The contractor will own brand and content execution across a critical Q4 period, managing a small in-house team alongside agency and freelance relationships. Key deliverables include a Q4 brand and campaign plan, new product launch marketing, a cross-channel content calendar, and oversight of a major rebrand project. The role requires approximately two days per week onsite at Yonge and Bloor, with the remainder worked remotely.

The ideal candidate brings global CPG brand experience, strong project ownership, and comfort operating with autonomy in a startup environment. A genuine interest in the sports industry is considered a cultural advantage.

• Lead creative and content execution for new product launches across all channels
• Deliver a comprehensive Q4 content and brand marketing plan
• Oversee a major rebrand project, including the agency relationship and timelines
• Manage all marketing campaigns including holiday, seasonal, and promotional activity
• Build and maintain the company-wide content calendar
• Stand up a digital PR and influencer outreach programme covering product reviews, listicles, and partnerships

• Proven experience leading brand, content, and campaigns within a CPG environment
• Strong track record managing agency relationships and delivering complex projects on schedule
• Demonstrated experience managing product launches end to end
• Ability to develop a marketing strategy with clear goals and defined timelines
• Comfortable operating autonomously in a fast-moving, startup-style environment
• Global CPG marketing background, with exposure to smaller or growth-stage businesses

Creative Niche is a Canadian staffing and recruitment firm specialising in marketing, creative, and communications talent. They place contract and permanent professionals with clients across sectors including CPG, retail, and media, with a focus on matching skilled practitioners to high-impact roles.