A fractional CRO engagement with Bucketlist Rewards, a B2B SaaS employee recognition platform, focused on building a scalable revenue engine and driving pipeline across mid-market and enterprise accounts.
Bucketlist Rewards is entering a new growth phase and requires a senior revenue leader to operate as a player-coach, combining executive strategy with hands-on sales execution. The initial fractional engagement centres on assessing the current sales organisation, building a repeatable outbound playbook, and delivering immediate revenue impact. The position carries the potential to transition into a permanent executive role for the right candidate.
The CRO will align Sales, Account Management, and Customer Success to improve net revenue retention and expansion, while also leveraging AI tools to lift operational efficiency and team productivity across the revenue function.
- Evaluate the existing sales stack, pipeline, messaging, and team capabilities to identify gaps and opportunities.
- Develop and refine a repeatable outbound sales process and playbook designed to support significant revenue growth.
- Build a predictable pipeline across mid-market and enterprise accounts in partnership with Marketing.
- Participate directly in high-value sales cycles to accelerate opportunities and understand buyer behaviour.
- Recruit, coach, and develop high-performing sales talent using an established professional network.
- Leverage AI tools to improve sales execution, operational efficiency, and team productivity.
- Proven track record building and scaling high-growth B2B SaaS revenue teams.
- Experience developing and executing multi-million-dollar revenue strategies.
- Strong hands-on sales capabilities alongside strategic leadership experience.
- Demonstrated ability to recruit, coach, and develop high-performing sales teams.
- Comfortable operating as an external advisor and establishing trust quickly in a fast-moving environment.
- Strong AI fluency and practical experience using AI tools to accelerate growth and efficiency.
Bucketlist Rewards is a B2B SaaS platform that helps organisations reward and recognise employees by enabling them to pursue personal experiences and goals. The company is in a growth phase and is building out its sales organisation to support continued expansion across mid-market and enterprise segments.
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