Global Communications & Influencer Director (Contractor)

Glossier is seeking a contractor Global Communications and Influencer Director to oversee its full earned media and organic advocacy function. The role spans integrated communications strategy for product launches, crisis and reputational management, C-suite thought leadership positioning, and multi-region influencer campaigns across Instagram, TikTok, YouTube, and emerging channels. The director will manage international agency partners, negotiate high-tier talent contracts, and allocate global budgets with clear ROI reporting.

This is a cross-functional role working closely with Brand Marketing, Social Media, Paid Media, Product, and E-commerce teams to ensure cohesive brand messaging. The successful candidate will also build Glossier's presence as a beauty authority through ambassador identification and management, and contribute to earned strategy for the brand's flagship retail stores.

• Lead integrated communications strategy and campaigns for new product launches, aligning with cross-functional partners to protect brand equity and drive awareness.
• Develop and manage relationships with key opinion leaders, industry stakeholders, talent agencies, and long-term brand ambassadors.
• Oversee end-to-end global influencer strategy, briefing, and post-campaign analysis across social platforms and key international regions.
• Direct all crisis and reputational communications in collaboration with agency partners.
• Position C-suite executives as thought leaders through keynote, podcast, and panel opportunities.
• Allocate and manage global budgets, establish KPI frameworks, and report on earned media performance including brand awareness and engagement.

• 8 to 10 or more years of experience at an established beauty company or integrated communications and talent agency.
• Well-established mid- to senior-level contacts within the US beauty media landscape.
• Proven track record of effective communication, process creation, and cross-functional collaboration.
• Experience negotiating high-tier talent contracts and managing international agency relationships.
• Demonstrated ability to mentor direct reports and foster a culture of ownership.

Glossier is a consumer beauty brand built on emotional connection, empathy, and community. Over more than a decade, the brand has woven itself into everyday routines and self-expression through online and offline experiences, guided by the values of being human, curious, playful, and helpful.