The Leader NU Institute LLC
Fractional Chief Growth Officer (CGO) / Marketing Director
A fractional CGO engagement to build and lead the marketing function for an AI leadership development institute, with a pathway to a full-time executive seat.
The Leader NU Institute trains leaders to implement AI across organisations. The company is scaling and seeking a fractional CGO to build its marketing function from scratch, owning all brand, lead generation, and growth initiatives. The engagement is structured as a fractional contract with a clear path to a full-time executive role as revenue grows.
Compensation in year one is retainer-based at $4,500 per month, with quarterly performance bonuses tied to qualified lead targets and attributed pipeline milestones, bringing total annual contract value to $54,000-$70,000.
- Develop and own the annual marketing strategy aligned to revenue targets
- Manage all marketing budgets with full ROI accountability
- Oversee digital advertising across LinkedIn, YouTube, Google Ads, and Meta Ads
- Direct content strategy spanning brand, thought leadership, and demand generation
- Build and manage strategic partnerships to extend reach and pipeline
- Analyse KPIs and report performance directly to the CEO
- 10 or more years of B2B marketing leadership experience
- Background in professional services or education marketing
- Hands-on experience with LinkedIn Ads, YouTube, Google Ads, and Meta Ads
- Proficiency with CRM platforms and marketing automation tools
- Strong executive communication skills, comfortable advising a CEO
The Leader NU Institute LLC is an education and leadership development organisation focused on helping leaders successfully implement artificial intelligence across their organisations. The company is in a growth phase and building its commercial and marketing infrastructure.
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