Fractional CFO, DTC Ecommerce Brand

KittySpout is a profitable, remote-first DTC pet brand selling premium products across Shopify, Amazon, and Chewy, with $50M+ in annual revenue and ambitions to scale to $100M+. The company recently launched a second brand and operates with a lean, senior team. The fractional CFO will own the finance function end to end, working approximately one to two days per week directly with the founder to ensure the business always has clear visibility of cash, profit, and growth funding.

This is an execution role, not an advisory one. The successful candidate will maintain a live 13-week cash flow, run monthly closes alongside an external bookkeeper, manage contractor and supplier payments, oversee sales tax and corporate tax filings with the company's CPA, and grow the company's credit lines including an asset-based lending facility. The role suits a finance leader who thrives in a fast-moving environment and takes personal ownership of outcomes.

• Maintain a current 13-week cash flow each week, timing supplier and purchase order payments to the plan
• Close the books monthly with the external bookkeeper and review the P&L against budget with the CEO
• Run contractor pay twice monthly and process supplier, freight, affiliate, and creator payments correctly and on time
• Build and maintain subscription cohort and cash conversion cycle projections, flagging variances promptly
• Manage sales tax and corporate tax filings in collaboration with the company's CPA
• Grow existing credit lines and establish an asset-based lending facility to fund forward purchase orders, while maintaining audit-ready controls and dual-approval processes

• Prior experience as CFO or VP Finance at a DTC ecommerce brand with $30M+ in annual revenue
• Proven hands-on execution across 13-week cash flows, monthly closes with an outside bookkeeper, and direct payment processing
• Familiarity with ecommerce finance metrics including nCPA, MER, LTV, COGS, and inventory cash cycles, with experience reconciling Shopify and Amazon payouts
• Experience setting up or managing an inventory- or receivables-backed credit facility
• Strong subscription cohort and cash conversion cycle forecasting capability
• Sales tax experience working alongside a CPA, with meticulous attention to detail and discretion regarding financial data

KittySpout is a profitable, fully remote DTC brand specialising in premium pet products. The business sells via Shopify, Amazon, and Chewy, generating $50M+ in annual revenue, and recently expanded into a second brand. The team is lean, senior, and fast-moving, with a strong data-driven culture and direct founder involvement in day-to-day decisions.