Fractional CFO, DTC / Subscription Ecommerce

KittySpout is a profitable, remote-first DTC pet brand generating over $50M in annual revenue across Shopify, Amazon and Chewy, with ambitions to reach $100M+. The company recently launched a second brand and operates with a lean, senior team. The fractional CFO will own the full finance function at approximately one to two days per week, working directly with the founder.

The role is fully hands-on. You will run 13-week cash flow forecasting, oversee monthly close alongside an external bookkeeper, manage contractor and supplier payments, handle sales tax filings with the company CPA, project subscription cohorts and the cash conversion cycle, and grow and manage asset-backed credit facilities. The company uses automation tools such as bank feed rules and AI-assisted reporting to keep the finance function lean and efficient.

• Maintain a current 13-week cash flow model each week, flagging cash troughs and timing supplier and purchase-order payments accordingly
• Close the books monthly with the external bookkeeper and review the P&L against budget with the CEO
• Run contractor pay, supplier and freight invoices, affiliate payouts and card expenses correctly and on time
• Build and maintain subscription cohort and cash conversion cycle projections, escalating variances the week they appear
• Manage sales tax and corporate tax filings in coordination with the company CPA
• Grow existing credit lines and establish an asset-based lending facility to fund forward purchase orders, maintaining clean lender reporting

• Prior CFO or VP Finance experience at a DTC ecommerce brand doing $30M+ in annual revenue
• Proven, hands-on execution of 13-week cash flows, monthly closes with an outside bookkeeper, and contractor and supplier payment runs
• Demonstrated ability to reconcile Shopify and Amazon payouts and to work with ecommerce metrics including nCPA, MER, LTV, COGS and inventory cash cycles
• Experience setting up or managing an inventory- or receivables-backed credit facility
• Solid sales tax experience alongside a CPA, and familiarity with two-person payment approval and monthly reconciliation processes
• Discreet, detail-oriented and responsive when cash or payment issues arise outside agreed working days

KittySpout is a profitable, 100% remote DTC pet brand selling premium products across Shopify, Amazon and Chewy. The business generates over $50M in annual revenue and recently expanded into a second brand. The team is lean and senior, operates without corporate hierarchy, and values speed, data-driven decision making and hands-on execution.