Advisory Board Member (Industry CX) at Assay

Assay is building the performance evaluation and optimisation layer for enterprise AI agents, targeting industries where customer interactions directly affect revenue and loyalty, including retail, hospitality, automotive, and financial services. The advisory board member role is suited to senior leaders who have led customer experience, contact centre operations, or sales performance functions and can provide candid guidance on how enterprises currently measure and improve frontline interactions.

Advisors will support Assay through monthly calls, periodic feedback on product direction and messaging, and optional participation in pilot programmes or industry thought leadership. Compensation is available based on level of involvement, and the engagement model is flexible to suit the advisor's availability.

• Advise on industry-specific CX challenges across retail, hospitality, automotive, and financial services
• Share how organisations currently evaluate frontline agents, call centre staff, and customer-facing teams
• Identify gaps in existing QA, mystery shopping, VOC, and training systems
• Provide input on product features, benchmarking frameworks, and performance scorecards for enterprise buyers
• Contribute to go-to-market strategy including buyer personas, pricing, and sales positioning
• Make introductions to potential design partners, pilot customers, or relevant industry contacts where appropriate

• 10 or more years of senior experience in CX, customer operations, retail, hospitality, automotive, or sales performance
• Strong working knowledge of how enterprises measure and improve customer-facing interactions
• Experience engaging with enterprise decision-makers and influencing strategic direction
• Practical background in frontline operations, agent performance, or CX quality measurement
• Relevant network of operators, executives, or consultants in target industries
• Willingness to provide direct, candid feedback on product, positioning, and customer needs

Assay is an early-stage AI infrastructure company building the evaluation and optimisation layer for enterprise customer-facing AI agents. The company is focused on helping brands in retail, hospitality, automotive, and financial services measure agent performance and improve customer outcomes at scale.