MarketerHire and Fractionus both connect companies with vetted fractional executive talent, but they're built around fundamentally different scopes. MarketerHire is a marketing-only platform: fractional CMOs alongside 50+ specialised marketing disciplines including paid acquisition, lifecycle email, SEO, growth, content, and brand. Fractionus is a full C-suite platform across CMO, CFO, COO, CPO, CHRO, CTO, CRO, and other executive functions, operating across Australia, the US, and the UK.
If you're choosing between them, the question is whether you need deep marketing specialisation or broader C-suite coverage, and whether you're hiring inside the US or across multiple markets.
Fractionus is a vetted marketplace of fractional C-suite and senior operators across Australia, the US, and the UK. Every executive is screened before they're listed. Our matching process takes your brief and returns a ranked, vetted shortlist (typically within 24 hours) based on functional fit, industry experience, seniority, and location. Engagements are ongoing by default (monthly retainer, day-rate, or project) rather than gig-based, which reflects how fractional executives actually work: embedded in the business, attending leadership meetings, owning outcomes.
Founders, CEOs, and boards hiring a fractional executive for a real operating role: someone to run marketing, finance, ops, product, or people for a set number of days per month. Particularly strong fit for Series A–C startups, PE-backed portfolio companies, and scale-ups operating across multiple English-speaking markets.
Teams looking for junior freelancers, one-off project work, pure advisor or board seats with no operating component, or roles below Head of / VP level.
MarketerHire is a US-based fractional marketing platform founded in 2019 and led by CEO and co-founder Chris Toy. The platform connects companies with pre-vetted marketing talent across 50+ marketing disciplines, with a stated acceptance rate of approximately 1% of applicants. MarketerHire operates a subscription-based pricing model with a stated $5,000 monthly minimum, includes a dedicated Growth Manager for each client, and aims to match clients with their first marketer within 48 hours.
Growth-stage companies, particularly DTC brands and B2B SaaS, that need senior marketing leadership or specialised marketing execution within days, have a marketing budget of at least $5,000 per month, and want to work with deep marketing specialists rather than a generalist executive.
If you're hiring across multiple C-suite functions or non-marketing executive roles, Fractionus is the stronger choice. Our platform covers CMO, CFO, COO, CPO, CHRO, CTO, CRO, and other C-suite operators in a single marketplace. MarketerHire is specialised in marketing only and doesn't cover finance, operations, technology, or other executive functions.
If you're hiring outside the United States, Fractionus is built for it. Our platform operates natively across Australia, the US, and the UK, which matters for multi-market scale-ups and companies hiring executives in different markets. MarketerHire's stated client base and operational focus are primarily US-based.
If you're hiring deep marketing specialists across paid acquisition, lifecycle email, SEO, growth, or other discrete marketing channels, MarketerHire has a clear structural advantage. The platform's depth across 50+ marketing disciplines is built specifically for that use case. Fractionus has fractional CMOs but is not built around the same depth of marketing sub-specialty roles.
Your next move is one conversation away.
