Fractional Marketing Director

We need an experienced marketing professional to develop and execute strategic marketing plans for a personal injury law firm. This role combines strategic thinking with hands-on execution, working directly with firm leadership to build brand recognition and community presence.

The position involves managing internal teams, coordinating external vendors, and ensuring all marketing efforts align with the firm's values. You'll focus on authentic relationship-building rather than traditional cold outreach, creating genuine connections that position the firm as the first choice for personal injury cases.

• Develop and execute comprehensive marketing strategy for the firm
• Manage and mentor in-house social media team for consistent brand messaging
• Oversee relationship manager and coordinate community-focused outreach efforts
• Plan and coordinate events including vendor sourcing and contract negotiation
• Manage vendor relationships across design, media, and video production
• Track campaign performance and report results to firm leadership

• Strong technical marketing foundation including SEO, social media, and digital advertising
• Demonstrated project management ability across multiple simultaneous initiatives
• Experience managing small teams or coordinating vendors and contractors
• Event coordination experience from planning through execution
• Natural relationship-building skills with genuine follow-through approach
• Experience in personal brand development for executives or public figures

Culture On Camera specialises in marketing services for legal firms, focusing on building brand presence and community connections. The company supports growth-stage clients in the legal sector.