Fractional Chief Marketing Officer

Operlinx seeks a CMO to capture market opportunity in the supply chain software space. The ERP market remains dominated by outdated systems built before smartphones existed. Operlinx offers distributors an AI-powered alternative that learns, predicts, and adapts to business needs.

This role involves establishing paid acquisition channels, building outbound motions, developing inbound marketing engines, and positioning Operlinx as the market leader. The successful candidate will create a compounding marketing system that grows stronger monthly whilst driving measurable revenue outcomes.

• Launch and optimise paid channels to generate high-intent buyers
• Build outbound marketing motions that deliver qualified pipeline consistently
• Develop inbound marketing engines to attract organic traffic
• Create compounding marketing systems that improve efficiency monthly
• Position Operlinx as the market leader in AI-driven supply chain solutions

• Proven track record building pipeline at early-stage B2B SaaS companies
• Experience marketing to SMB operations buyers and decision makers
• Demonstrated success driving outbound motions that generate qualified pipeline
• Built paid channels that convert into measurable revenue outcomes
• Ability to cite specific revenue results driven personally with supporting metrics

Operlinx provides an AI-powered supply chain operating system that replaces legacy ERP systems for small and mid-sized wholesale distributors. Built with modern technology and AI at its core, the platform helps customers manage inventory, sales orders, purchasing, and accounting in one unified system.