Fractional Chief Marketing Officer

Operlinx seeks a marketing leader to spearhead growth in the supply chain software market. You'll position their AI-driven ERP solution as the market leader, replacing legacy systems used by wholesale distributors. The role involves building comprehensive marketing engines across paid channels, outbound motions, and inbound strategies.

This presents a significant opportunity to enter a market dominated by outdated software, with a modern product that learns, predicts, and adapts to business needs.

• Build and optimise paid channels that generate high-intent buyers into the pipeline
• Develop outbound motion that generates qualified pipeline consistently
• Create inbound engine attracting qualified organic traffic
• Design marketing motion that compounds and becomes more efficient monthly
• Position Operlinx as the market leader in AI-driven supply chain solutions

• Proven track record building pipeline at early-stage B2B SaaS company
• Experience marketing to SMB operations buyers
• Demonstrated success driving outbound motions for consistent qualified pipeline
• Built paid channels converting into measurable revenue
• Specific revenue outcomes with quantifiable results

Operlinx delivers an AI-powered supply chain operating system that replaces legacy ERP systems for small and mid-sized wholesale distributors. Their solution manages inventory, sales orders, purchasing, and accounting in one modern platform built for real distribution workflows.