Fractional CMO (B2C Subscription)

JobHire.AI seeks a strategic, hands-on CMO to lead measurable growth marketing initiatives. The role focuses on implementing predictive unit economics as the foundation for budget decisions and establishing comprehensive funnel metrics from creative execution to customer activation. You'll work with a fast-growing, profitable company serving thousands of job seekers through AI-powered automation.

This position requires immediate impact within 30-60 days, building attribution systems, managing cross-channel spend, and restructuring the marketing team around clear KPIs and accountability metrics. The role combines strategic oversight with hands-on execution across Google, Meta, and emerging channels.

• Implement predictive channel-level unit economics for daily budget decisions
• Establish end-to-end funnel metrics from creative to activation across segments
• Maintain weekly transparency through dashboards and test status reporting
• Execute hypothesis-driven testing cycles with clear decision criteria
• Build attribution stack to achieve 85% coverage with repair timeline
• Manage multi-channel spend through predictive ROI modelling

• B2C subscription scaling experience with proven MRR growth accountability
• Strategic and hands-on capabilities with ad platforms and data analysis
• Technical expertise in events, pixels, data pipelines, and attribution systems
• Experimentation-focused approach with high testing velocity
• Cross-functional collaboration across marketing, product, and engineering teams

JobHire.AI operates an AI-driven job search platform that automates applications for thousands of users, helping them secure interviews faster. The company maintains profitability from day one with 35% month-over-month growth and backing from notable investors including Deel Ventures.