Hire a fractional CFO who knows Ecommerce

Find a fractional CFO who understands ecommerce margins, growth cycles, and digital P&Ls. Get started today & meet your next CFO.

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What is a fractional CFO?

A fractionus.com fractional CFO is responsible for:

  • Building and managing ecommerce P&Ls

  • Create financial models tied to growth, retention, and ad spend

  • Analyze contribution margin, LTV:CAC, and unit economics

  • Implement finance tech stacks (Xero, A2X, Shopify, etc.)

  • Support fundraising, investor reporting, and due diligence

  • Manage compliance, payroll, and global tax infrastructure

Benefits of a fractional CFO

Fractional CFO’s can help you with:

  • Setting up margin-aware forecasting for DTC and wholesale

  • Linking Shopify, Amazon, and Xero into unified reporting

  • Building pricing models for bundles, promos, and subscriptions

  • Implementing FP&A dashboards for weekly reporting

  • Supporting M&A, exits, or capital raises

  • Catching accounting blind spots before your auditor does

Who should hire a fractional CFO?

Fractional CFO’s are used by

  • VC-backed DTC brands scaling fast

  • Founders who need financial guidance, not overheads.

  • Ecommerce startups doing over $10Mil+ ARR

  • CEO’s who need to plug the CFO skill gaps immediately

Hire your Fractional CFO today. No recruiters. No bloated agencies. Just vetted, top-tier talent.

Sara / CRM & Loyalty

Sam / Project Manager

Dimitri / Shopify Devloper

Alex / Project Manager

Louis / Ecom Mamanger

Adam / UX Designer

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Fractional Shopify Developer
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Don’t take our word for it

Stories are best told by the people who lived them.

“From the big picture to day-to-day communication - we couldn’t be happier with the result. It will allow us to easily market and grow the business as we add additional brands.”

- Jess Baker, Creative Director

Rylie / Ecom Manager

Ned / Project Lead

fractional ecommerce coo
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Jamal / Ops Lead

Max / CTO

Ben / Senior Developer

Benj / Digital Designer

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Fractional Digital Designer
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Frequently Asked Questions

Answers to the most common questions about working with fractional experts through Fractionus

  • You tell us what role or outcome you need. We match you with vetted, high-performing experts. You choose the right fit and start in days. We handle contracts, payments, and onboarding.

  • We run every expert through a 3-step process:

    1. Track Record Review – We assess past roles, brand experience, and measurable outcomes.

    2. Portfolio & Skills Evaluation – We review work samples, platforms used (e.g. Shopify, Klaviyo, Figma), and domain expertise.

    3. Live Interview – We speak with each expert to evaluate communication, strategic thinking, and cultural fit.

    Only operators who’ve delivered results in high-growth environments make it through. No juniors, no fluff, no bullshit.

  • Most brands are matched within 48–72 hours. Our process is built for speed, not bureaucracy.

  • You can hire across marketing, tech, design, operations, eCommerce, finance, and leadership - CMOs, Developers, Designers, Growth Marketers, COOs, and more. We tailor the match to your exact need.

  • Yes. We can build out full fractional teams—design + dev + growth + ops—within a few days. If you're scaling fast, we move faster.

  • Fractionus isn’t just another freelancer marketplace or recruiter. We’re built specifically for high-growth eCommerce and DTC brands that need impact, fast.

    What sets us apart:

    • Speed: We match you with vetted experts in 48–72 hours—not weeks.

    • Specialization: We focus on eCommerce. That means every expert understands CRO, lifecycle marketing, platform stacks like Shopify, Klaviyo, GA4, and what actually drives revenue.

    • Curation over volume: You get 1–2 perfect-fit candidates, not a list of strangers. No endless interviews. No fluff.

    • Hands-on support: We manage contracts, payments, and onboarding so you can stay focused on growth.

    It’s like hiring an A-player, minus the time drain and overhead.

  • Fill out a short brief or book a quick call. Tell us what role you need, what outcome you’re chasing, and your timeline. We’ll match you with a vetted expert in 48–72 hours. You choose the right fit, and we’ll handle the rest—contracts, onboarding, and payments.

  • Yes—Fractionus handles everything behind the scenes so you don’t have to. That includes:

    • Contracts: We provide clear, flexible agreements that protect both sides.

    • Payments: We manage all billing and payouts.

    • Onboarding: We make sure your expert is briefed, aligned, and ready to deliver from day one.

    • Ongoing support: Need to scale the engagement up or down? Extend the contract? Swap talent? We’ve got your back.